A BUSINESS SUPER HERO'S GUIDE TO DIGITAL IDEATION
In this Digital Ideation Guide, learn how codeless digital document software can equip digital workers to create digital solutions for your enterprise FAST.
A background to digital ideation
Give the ideas-people of your enterprise the power to turn big ideas into digital solutions that maximize customer value and profitability
What is digital ideation?
DIGITAL IDEATION describes the process of turning business model and process improvement ideas into actionable digital solutions that yield more value to customers along with lower operating costs.
The possibilities presented by digital technology can be held back by:
• A lack of ambition
• Too few ideas
• Shortfalls in technology maturity
Organizations are prevented from becoming digital leaders due to:
• Weak executive sponsorship
• Data quality
• Reliance on old norms of behavior–like manually coding apps
The digital age has descended into a battle for online hearts and minds—and this trend is only likely to increase as more of the economy transitions to online business and remote working.
The digital age has descended into a battle for online hearts and minds—and this trend is only likely to increase as more of the economy transitions to online business and remote working.
Communities include customers (and their niche segments), but also of investors via crowdsourcing, the extended workforce, suppliers and partners. Tech ecosystems need to serve all of these stakeholder groups. Digital solutions play a role supporting collaboration, communications, and the provision of self-service online data processing.
Businesses that invest in a differentiating digital ecosystem see growth rates of 10-15%* above their competitive peers. This stands to reason, as their ability to maximize customer value increases, while their back-office operational costs decrease.
*Research findings of McKinsey 2019
Business Model Innovation
The world of business has changed a lot. Measuring the health of a business used to be about profits, fixed assets and the number of people you employed. Now, it’s more about how well you understand your market niches, the number of ‘clicks’ on your website, and speed of growth.
Traditional businesses, like banks and retailers, have become tech companies, committed to creating the best digital solutions for customers, principally because that’s how modern customers value their service experience. Innovating the best business model has become as important as innovating a dynamite product or service.
Underpinning every good business model today is a world-class digital ecosystem.
A Thirst for Apps
The world demand for digital solutions is at an all time high.
The ideas-people of businesses—the entrepreneurs, product innovators, department heads, business analysts, and designers— need access to technology for building the digital solutions they need to get to know their customers better, deliver self-service solutions, automate processes, and innovate smarter ways of working.
Examples of digital solutions created using digital documents
DIGITAL IDEATION describes the process of turning business model and process improvement ideas into actionable digital solutions that yield more value to customers along with lower operating costs. The possibilities presented by digital technology can be held back by:
- A lack of ambition
- Too few ideas
- Shortfalls in technology maturity
Organizations are prevented from becoming digital leaders due to:
- Weak executive sponsorship
- Data quality
- Reliance on old norms of behavior–like manually coding apps
In this Digital Ideation guide we explain how the Encanvas digital document aPaaS is transforming the ability of ‘ideas people’ to turn their ideas into digital solutions.
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